Apple Approves Play MPE® iPhone App - Now Available on iTunes

Play MPE® Members Can Access Pre-release Music, Video, Artwork, Promotional Materials and Metadata on iPhone and iPod Touch

Vancouver, BC, September 17, 2009  --  Play MPE® from Destiny Media (DSNY-OTCBB) is pleased to announce that recording industry professionals can now securely access new music directly from their iPhone or iPod Touch.  A new player application was approved by Apple for inclusion in the Apple App store and is available for immediate download through iTunes or from

By providing secure portable access to new music by industry professionals, this new iPhone App is expected to make it easier to access music any time and anywhere, providing greater value to both labels and recipients.

Company CEO, Steve Vestergaard explains the importance of the continued development of new tools for the industry.  “Our best ideas for new products come from our own Play MPE® members and mobile access has been a common request.  We expect this new tool will increase both new user registrations and music download rates, helping to accelerate the complete transition from physical to secure digital distribution of pre-release music.”

About Play MPE®

Play MPE® is the world’s largest secure digital distributer of pre-release music used by record labels to transfer music, broadcast quality videos, full length concerts, radio shows etc. to radio stations, music reviewers, music buyers, movie and television producers, sports stadiums and other trusted recipients in the promotion of their artists.  Play MPE® provides the patented security and HD sound quality that is essential in distributing their content.  Our clients include Universal Music Group, Warner Music Group, EMI and Sony Music Group.  The private Play MPE® network currently has 32,000 industry professionals from six continents registered to receive exclusive content from over 1,000 record labels.  163,000 tracks are available for high speed download in superior HD audio.  More information on the Play MPE® global private network is available on Destiny’s corporate site and at the live industry site

About Destiny Media Technologies

Destiny Media provides solutions for content owners to securely display and distribute media through the internet.  Our products include the Play MPE® system, Clipstream® audio, Clipstream® video, Internet TV, Internet Radio, secure video questionaires and telephone based streaming audio

Company Contact:
Steve Vestergaard
CEO Destiny Media Technologies, Inc.

604 609 7736 x222

Safe Harbor Statement:
"Safe Harbor" statement under the Private Securities Litigation Reform Act of 1995: This release contains forward looking statements that are subject to risks and uncertainties, including, but not limited to, the impact of competitive products and pricing, product demand and market acceptance, new product development, reliance on key strategic alliances, availability of raw materials, the regulatory environment, fluctuations in operating results and other risks detailed from time to time in the Company's filings with the Securities and Exchange Commission.

Keith Loh