New Play MPE® Playerless Downloading Enables Instant Library Access From Any Web Browser

Vancouver, BC, Feb 26, 2008 --- Destiny Media (OTC Bulletin Board: DSNY),  developer of the radio and recording industry’s global standard for secure digital distribution of pre-release music to radio, Play MPE®, is proud to offer playerless download, which enables its customers the ability to download high quality tracks from any computer web browser.

With the added ability to download without installing software, Play MPE® will provide enhanced flexibility for users as they will be able to access songs wherever they may be when the track becomes available.  This easy new feature will provide even more value to record label customers by expanding access to their pre-release music.

"We listened to our customers and a common request was to access available tracks from machines that didn’t have the Play MPE® player installed," said Dean Ernst, VP of MPE® Operations. "We are excited to provide this feature to our users as we continue to add key enhancements to the system.”

Play MPE® users can log in at www.plaympe.com and have full access to all of their Available Tracks instantly and securely.  Uncompressed forensically watermarked WAV files can be downloaded from anywhere and will play back on any audio broadcast system or software such as iTunes.  Customers, who currently use the Play MPE® Player software, will continue to be able to utilize all of the features they have come to rely on such as playlists, CD burning and iPod export.  Labels will continue to have the high level security and control over access to their content that they’ve come to expect.

About Play MPE

With almost 20,000 users and 70,000 songs from more than 1,000 record labels, including Universal Music Group, EMI Music Group, Sony BMG and Warner Music Group, Destiny's Play MPE™ system is the most widely used digital distribution system available to the recording and radio industries.  Play MPE™ is a secure distribution system that features state-of-the-art encryption to protect content while delivering high definition audio to users in radio, marketing and media.   A powerful promotional tool, Play MPE™ also allows record companies to distribute video, text and graphics including music videos, CD covers, credits, lyrics, promotions, and other content.  More information on Play MPE™ can be found at www.plaympe.com.

About Destiny Media Technologies

Destiny (http://www.dsny.com) is a software development company which provides tools that some of the world’s largest media companies use to distribute their content on the Internet. 
 
The MPE™ product line is based on two patent pending technologies which give the content owner the choice of locking content or embedding a digital trace that identifies the person that made copies.  The Play MPE™ (http://www.plaympe.com and http://www.myplaympe.com) music preview service securely moves pre-release music for over thousand record labels to trusted third parties, such as radio stations and media outlets.  PODDS™ (http://www.podds.ca) is an MPE® powered  white-label software solution for securely selling music online. Destiny operates their own online store selling digital music to DJ’s and online jukeboxes in Canada.
 
Clipstream® is a standards based streaming video solution which reaches more viewers than other technologies at a fraction of the bandwidth cost.  Other products require the purchase and maintenance of complicated and expensive streaming servers. With Clipstream®, content owners simply encode and upload to their existing webserver.  Visitors to the site don’t need to download or install video software.  Clipstream® products include on demand audio ( http://www.clipstreamaudio.com) and video ( http://www.clipstream.com), internet radio ( http://www.radiodestiny.com), IPTV ( http://live.clipstream.com), telephone audio ( http://www.audio-mail.com) and solutions for adverting (http://clipstreamad.com)  and market research ( http://surveyclip.com/) customers.

Company Contact
Brian McWilliams
Spelling Communications
310-477-9500
bmcwilliams@spellcom.com

 

"Safe Harbor" statement under the Private Securities Litigation Reform Act of 1995: This release contains forward looking statements that are subject to risks and uncertainties, including, but not limited to, the impact of competitive products and pricing, product demand and market acceptance, new product development, reliance on key strategic alliances, availability of raw materials, the regulatory environment, fluctuations in operating results and other risks detailed from time to time in the Company's filings with the Securities and Exchange Commission.

 

Keith Loh