Destiny Media Technologies Inc Announces Support for 2010 Olympic Bid

Clipstream™ Powers Web Communication Strategies

VANCOUVER, British Columbia, January 24, 2003 - Destiny Media Technologies, Inc. (OTCBB: DSNY; Berlin: DME 935 410) is pleased to announce that the Vancouver 2010 Bid Corporation has developed a number of campaigns utilizing Clipstream™ technology.

A Clipstream™ powered support video is being made available to partners of the bid corporation for use on their sites. The corporation is also developing a Vancouver 2010 Bid video email campaign utilizing Clipstream™. The video will appear directly inside the email, but the email won't be much larger than one that just utilized text.

This follows the successful Clipstream™ powered live webcast of the bid book sent off to the International Olympic Committee earlier this month. Destiny is doing another Clipstream Live 2010 webcast event on Feb 5th at 2 PM PST. This event is sponsored by the Greater BC Chambers of Commerce and features guest speaker David Faulks, Australian Trade Minister and Olympic advisor for the Salt Lake City and Beijing Games. Visitors to can watch the Clipstream ™ webcast without downloading or configuring a player.

Steve Vestergaard, Destiny CEO, comments on the value of the 2010 Olympics to Vancouver based technology companies, "Destiny was named the leader in playerless streaming technology by the January 2003 Streaming Media Buyer's Guide, but our profile is still quite limited. Our association as a Friend of the Bid will help bring the global exposure our company needs. With a potential global television audience of more than 2 billion people and more than 10,000 media members expected in Vancouver, technology and communications are key components of hosting a successful Games. Destiny Media Technologies, Inc. looks forward to supporting 2010 and BC's role as a global center for technology innovation."

"A winning bid will result in tremendous economic benefits and community legacies for BC and Canada," says Jack Poole, chairman and chief executive officer of the Vancouver 2010 Bid Corporation. "Destiny Media Technologies is helping us communicate the Bid's messages to a huge audience through the Internet."

About Vancouver 2010 Bid Corporation
Vancouver is Canada's Candidate City for the 2010 Olympic Winter Games and Paralympic Winter Games. Member partners of the Vancouver 2010 Bid Corporation are the Government of Canada, the Province of British Columbia, the City of Vancouver, the Resort Municipality of Whistler and the Canadian Olympic Committee. The Bid Corporation's board of directors is drawn from a variety of community interests, including all levels of government, First Nations, and the business and sport communities. The Bid Corporation is supported by more than 160 companies, corporations and organizations. The IOC will select the host of the 2010 Winter Games in July 2003.

About Destiny

Destiny Media Technologies, Inc. ( is a leader in developing easy-to-use tools for distributing digital media through the Internet. The company's suite of streaming and downloadable products include : Clipstream™, Destiny Media Player ™, Radio Destiny ™ and MPE ™. Established in 1991, the company is headquartered in Vancouver, Canada.

For more information contact:

Destiny Media Technologies, Inc.
Steve Vestergaard
President & CEO
Destiny Media Technologies, Inc.
604-609-7736 ext. 222

"Safe Harbor'' statement under the Private Securities Litigation Reform Act of 1995: This release contains forward looking statements that are subject to risks and uncertainties, including, but not limited to, the impact of competitive products and pricing, product demand and market acceptance, new product development, reliance on key strategic alliances, availability of raw materials, the regulatory environment, fluctuations in operating results and other risks detailed from time to time in the Company's filings with the Securities and Exchange Commission.

Keith Loh