Our first streaming product was our internet radio software, Radio Destiny, which we launched in 1995 and which was originally marketed under our domain, http://streamingaudio.com. From that, we developed Clipstream® Audio in 1999 and Clipstream® Video in 2000.

Traditional streaming media requires a proprietary streaming server running proprietary software and requires users to either install player software such as Quicktime or Windows Media Player or to maintain and install updates for player software, such as Adobe Flash, which come bundled with the browser. In contrast, Clipstream® “just worked”.

As a web object, the video was just a component on the page and there was no player for users to install and no expensive streaming server for the content owner to maintain. It relied on Java which is commonly part of most browsers. Although years ahead of its time, it was widely deployed commercially in the early 2000’s.

When Adobe Flash started to be deployed at an extremely low price point, with no recurring revenue stream, the company focused Clipstream® licensing on niche opportunities rather than compete on price in the broader marketplace. Clipstream® uses up to 90% less bandwidth and has a much higher successful playback rate and the streams can be secured to lock and watermark content from theft. For that reason, Clipstream® has become the preferred media delivery technology for online market research where those advantages are important and the world’s largest market research companies regularly use our technology, branded as http://surveyclip.com/ to power their surveys. This survey business represents most of our current Clipstream® revenue and our legacy internet radio product, http://www.pirateradio.com, descended from the original 1995 product, represents the rest.

Besides concentrating on the niche market, we pursued two other strategies: revising Clipstream® to work where Flash was blocked, such as on many mobile devices and behind firewalls and to develop three new services based Clipstream® offerings. The company recently filed a patent application for a new more ubiquitous version of Clipstream® and is in the final stages of releasing these service offerings, which have been under development for several years.